Class Project, Social Media, Online Campaign
Kindly
Kindly is an anti-cyberbullying campaign created to raise awareness about cyberbullying and humanize both the victim and bully, fostering greater empathy in these situations. For this class group project, I designed the social media graphics.
1. Overview
The objective of this project was to collaboratively design an anti-cyberbullying campaign as a group. We began by brainstorming and determining our own deliverables, carefully considering what would be essential for an effective campaign.
Ultimately, we decided to create mascots to represent both the victim and the bully, design social media graphics for online outreach, produce an animated video to raise awareness, and develop an app to help individuals manage and seek assistance for cyberbullying.